Happy 5th Birthday today to the Trooper beer, the award-winning collaboration between Stockport-based Robinsons Brewery and music legends Iron Maiden.
Since its launch in 2013, the 4.7% ABV premium British beer has sold over 20 million pints, firmly establishing itself as a top 40 U.K. beer brand, whilst becoming a leading player amongst exported British ales, having been sold in over 50 countries worldwide.
Dickinson commented: “I’m incredibly proud of the success that Trooper has had, and long may it continue. To sell over 20 million pints in five years is something that we couldn’t have imagined when we started out with just the simple plan to make a great session ale that didn’t compromise on flavor, and the quality of the end product speaks for itself.
“It has been great fun to work with Robinsons on Trooper and the various limited editions that we have created, each of which have been unique in their own way, and it’s exciting to see the reaction that our latest beer, Light Brigade, has had too. I’m delighted that our fans and beer lovers worldwide have enjoyed them so much, and who knows what we will come up with next… Cheers!”